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The mission of CareFirst BlueCross BlueShield is to provide health benefit services of value to customers across the region comprised of Maryland and the National Capital Area. To fulfill this mission, CareFirst BlueCross BlueShield commits to:
- Offer a broad array of quality, innovative insurance plans and administrative services that are affordable and accessible to our customers;
- Fairly address the needs of customers in each of the jurisdictions in which we operate;
- Conduct business responsibly as a non-profit health service plan, to ensure the plan's long-term financial viability and growth;
- Collaborate with the community to advance health care effectiveness and quality;
- Support public and private efforts to meet needs of persons lacking health insurance;
- Foster health systems integration and health care cost containment to benefit people in areas we serve, and
- Promote respect, fairness and opportunity for our associates.
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